Social Media Webinars & ZOOM Coaching

Just Learn It! xx

Social Media WEBINARS By Zoom 🎥 and NOW We Will Be LIVE in TORONTO 

Plus We Offer PRIVATE One-On-One ZOOM Coaching

🏡 R E A L T O R S ®️ 🏡 TORONTO

See you Soon in Toronto!

Toronto REALTORS®️ this is your time to shine! 
We are coming to teach IN PERSON (yeah!) at the Toronto Regional Real Estate Board this January 2023.

Strategy, Facebook, Instagram, Advertising, Photo & Video. 

We have instructed over 4,000 small business owners and real estate agents how to be successful on social media and we can’t wait to be back at the TRREB to teach our new workshop series: 

✅ Social Media Marketing – Essentials for Real Estate 101*
(Beginners) → SIGN UP HERE
Wednesday, January 18th, 2023

✅ Social Media Marketing – Essentials for Real Estate 201* (Intermediate/Advanced)→ SIGN UP HERE
Thursday, January 19th, 2023

Book one day or both! 
* Only TRREB members can use the links to sign up with eCommerce.
Non-TRREB members please ☎️ 416-443-8148 to register. 

Questions? 

Email us! 📩

 

 

Are you still fighting Social Media?
Do you need a little hand-holding guidance to get 2022 off on the right foot?

Starting 2023 KISS Media is offering

One-on-One PRIVATE Training.

1. Help utilizing Creator Studio
2. Help creating content & scheduling it
3. Help putting together one or two ads on Facebook & Instagram
4. Help figuring out the value of creating Stories a few times a week
5. Helpful yet EASY Canva.com content designing templates
6. Help creating a monthly schedule
7. Links to valuable How To – VIDEOS
This is EVERYTHING you’ll need to know to be just like the businesses that you see WINNING the social media marketing game.
Private Message Heather on Facebook at KEEP IT SIMPLE SOCIAL MEDIA
or
📩 whistler.heather@gmail.com
☎️ 604-698-9855
and we can talk.

✨WE believe that the future of learning is hybrid. Live teaching should be complemented by powerful online resources giving students the flexibility they need to succeed.

Our acclaimed Keep it Simple Social Media Bootcamp is now offered in three easy-to-follow learning options:

1- A series of 2-hour, hands on, virtual social media workshops covering the main modules of our Social Media Bootcamp. Strategy, Facebook, Instagram, and Advertising.

2- The Social Media Bootcamp Virtual Edition. Five modules, broken down into easy-to-follow lessons. Six hours of learning total + exercises + cheat sheets + ongoing support. REALTORS© Earn your self-directed PDP credits!
#1 Getting Organized ~ Bonus
#2 Social Media Strategy
#3 Facebook for Business
#4 Instagram for Business
#5 Advertising and Reporting

3- The Keep it Simple Social Media Bootcamp, instructed live, in person WITH access to the virtual edition. The best of both worlds! Learn in class and go home to review the content at your own pace. Miss the class? No problem! The virtual Bootcamp is there for you. The Bootcamp “in person” includes a bonus photo and video module. F U N !

Upcoming Boot Camps One Hour Modules

WHISTLER CHAMBER 

Date and Time

 2023
COMING SOON

Location

This training will be held on Zoom.

Fees/Admission

Member Price: $49 +GST
Future Member Price: $99 +GST

Sign up here

Description

Learn the basics and get a refresher on how to use your social media skills to benefit your business!

Are you a marketing coordinator, manager, small business owner, entrepreneur or thought leader that needs a refresh on content ideas and creating an efficient system to promote your products and services on social media? Join us for a one-hour workshop facilitated by Catherine Aird and Heather Clifford and learn how to create real impact and results with your social media strategy.

This training will equip you with the skills needed to build an effective content strategy for your business, and a meaningful relationship with your audience.

Key Takeaways:

  • Strategy: Safety, tools for efficiency, goals and analytics and content
  • Facebook: Business vs. personal, organic engagement boosters, latest updates, examples of the good and bad
  • Instagram: Feed best practice, organic engagement boosters, new and newsworthy updates
  • Photo, Video & Live: Content, equipment, editing apps and our top 5 video tips

This workshop is best for: New and intermediate users looking for a crash course on social media.  Experienced users who want to review and check mark their presence on social media.

Enjoy a live webinar plus interactive class notes, custom YouTube tutorials and live Q&A session.

This is a webinar style event, so attendees cameras will be off, and microphones muted. There will be an opportunity to ask questions using the Q&A feature in Zoom.

Virtual Workshop: Social Media Bootcamp Whistler Chamber

 

Date and Time

Wednesday June 8, 2022 Thursday Jun 9, 2022

June 8th from 10 am to 1 pm:
1. Social Media Content & Marketing Strategy
2. Facebook for Business Marketing Mastery
3. Mastering Instagram to Grow & Promote Your Business

June 9th from 10 am to 12 pm:
4. Mastering Advertising for Instagram & Facebook
5. Mastering Photo/Video for Real Estate and Social Media

 

Location

This training will be held on Zoom.

Fees/Admission

Member Price: $199 +GST
Future Member Price: $399 +GST

Contact Information

Chanelle Conley – Events & Office Manager – 604-932-5922 ext. 960

send email to: Chanelle Conley   chamber@whistlerchamber.com

Description

 

Are you ready to create real impact and results with your social media? We have the solution for you!
 
Join Catherine Aird Social Media and Heather Clifford Keep It Simple Social Media for a 5 part course in everything you need to know to get you up to speed! Learn everything to help your business engage your audience.  From Facebook to Instagram to mastering video for social media, as well as other fun creative tips.

This training will give you the expertise needed to move your business forward and help create a content strategy to grow a worthwhile connection with your target market.

Day 1 – June 8, 2022 from 10 am to 1 pm:

Session #1: Social Media Content & Marketing Strategy

Key Takeaways:

  • Getting organized: password and safety, how to avoid getting hacked
  • Powerful data management tools
  • How to identify and measure your social media goals
  • How to pinpoint your target audience and select your platforms of focus
  • How to schedule a month’s worth of quality content in one hour
  • Understand how to plan your advertising budget

Session #2: Facebook for Business Marketing Mastery

Key Takeaways:

  • Optimizing your Facebook business page for search (SEO)
  • Walkthrough of your Business Page
  • Content Creation Ideas
  • Get outside of the box by posting multiple photos, videos, links, using live & more
  • Content creation and scheduling with  – Creator Studio/Business Suite
  • How to get more quality followers
  • Business only newsfeed on Facebook & best practices
  • Insights and analytics – how to know you are on the right track
  • Organic engagement boosters

Session #3: Mastering Instagram to Grow & Promote Your Business

Key Takeaways:

  • 10 tips to boost your presence and get results
  • Instagram business ninja features
  • Instagram engagement strategy using  stories, video, live, reels & highlights
  • Video for Instagram
  • Turning posts into business
  • Instagram specific advertising options: posts, reels & stories
  • Organic engagement boosters

Day 2 – June 9, 2022 from 10 am to 12 pm:

Session #4: Mastering Advertising on Instagram and Facebook

Key Takeaways:

  • Boosting a post the right way
  • Boosting vs. Ads Manager
  • Facebook advertising: engagement, traffic and video view objectives
  • Instagram advertising via Facebook
  • Reporting: key data that matters
  • Common mistakes, how to avoid and stop them

Session #5: Mastering Photo/Video for Real Estate and Social Media

Key Takeaways:

  • Getting started shooting video
  • What equipment you will need
  • Our favourite photos and video editing apps
  • Our favourite free photos and video websites
  • Going live – smartphone & desktop
  • Finishing your circles with Video
  • 10 Step checklist for shooting the best videos
  • Repurposing your content like a ninja

Need ongoing support? We’ve got you covered. Bootcamp participants receive an invitation to access our Private Facebook Group, a safe place to ask questions to our team of experts and discuss your experience with past students. Private coaching is also available at 25% off for 30 days.  Please reach out to hello@catherineaird.ca for details. 

This is a webinar style event, so attendees cameras will be off, and microphones muted. There will be an opportunity to ask questions using the Q&A feature in Zoom.

 

 

Webinar
Conducting Real Estate Virtually.

CONTACT HEATHER for More information and to BOOK Your Own Private Webinar.

 

Boot Camp Webinars ⬇︎👩‍🎓👨‍🎓⬇︎

Webinar #1
Social Media Content & Marketing Strategy

Join Social Media Marketing Guru Catherine Aird for a 60-minute live webinar on STRATEGY, one of the six modules of our acclaimed Social Media Boot Camp. Please register in advance as space is limited.

1. Goals & KPI
2. Social media competitive analysis
3. Audience, target market & platform selection
4. Customer acquisition funnel
5. Content strategy ~ adapted to our times
5. The magic of batching & scheduling
6. Content library building tips
7. Content curation & user-generated content
8. Repurposing ninja moves
9. Engagement strategy
10. Budget

Coming Soon – CONTACT HEATHER

Webinar #2

Facebook for Business Marketing Mastery.

Join Social Media Marketing Guru Heather Clifford for a
60-minute live webinar “Facebook for Business Marketing Mastery”.

Some learning key points:
1. Optimizing your Facebook business page for search (SEO)
2. Walkthrough of your Business Page and everything NEW!
3. Content Creation Ideas
4. How to Post Multiple Photos, Videos, Go Live, Links, Articles
5. NEW & Amazing! – Creator Studio
6. How to share and comment as your business.
7. How to get more quality followers.
8. Business only newsfeed on Facebook &  best practices.
9. INSIGHTS and Analytics – How to know you are on the right track!

This is a content loaded class! View ALL the details here  ⬇︎

Coming Soon – CONTACT HEATHER

Webinar #3
Mastering Instagram
to Grow & Promote
Your Business.

Could your business use a little Insta boost? This one-hour LIVE webinar covers everything you need to know to show up professionally, increase your engagement, get quality followers and valuable exposure for your business.

Topics:
Instagram 101
10 tips to boost your presence and get results
Instagram business ninja features
Instagram stories, IGTV, LIVE Highlights strategy
Video for Instagram
Turning posts into business
The key to Instagram & Instagram story advertising

Coming Soon – CONTACT HEATHER

Webinar #4

Mastering Advertising Instagram & Facebook

Join Social Media Marketing Guru Heather Clifford for a 60-minute live webinar on Mastering Advertising on Instagram & Facebook.

Key points:
In this powerful workshop, we will help you set smart goals, build your Facebook and Instagram target audiences, set a social media marketing budget and content calendar.

We will show you how to build and monitor powerful advertising campaigns on Facebook and Instagram, track your R.O.I with custom reporting, be successful, efficient, save time and save money!

Facebook advertising: engagement, traffic and video view objectives
Instagram Advertising: on feeds and Instagram stories.

This is the class we wish existed when we started advertising on social media. Class notes and YouTube video tutorials included.

New Webinar coming

Webinar #5
Mastering Video for
Social Media

Join social media marketing Guru Heather Clifford for a 60-minute live webinar on the power of VIDEO for Social media”, one of the six modules of our acclaimed Social Media Boot Camp.

Key points:
1. Getting started shooting Video
2. What Equipment you will need
3. Our Favourite Video Apps
4. Facebook LIVE – Smartphone & Desktop
5. Finishing your Circles with Video
6. ZOOM for Real Estate
7. 10 Step Checklist for Shooting the BEST Videos

Coming Soon

 Webinar #6

Photo & video editing for social media.

Join us for a 60-minute live webinar on “Photo & Video Editing for Social media”, one of the six modules of our acclaimed Social Media Boot Camp. Please register in advance as space is limited. Key points:

Photo & video tips
Apps we love… and use daily
Free stock photos & videos
Photo & video editing
Key video elements

Course details, dates & registration links for Fall 2020 – 2021

FINISHED – CONTACT HEATHER

 

Webinar #7 “NEW”
Going LIVE on Facebook for Business. (Virtual Open Houses)

 

Join Heather for 60-minutes of Strategy and Tips for going LIVE on Facebook.

PLUS 30 FREE Facebook Live Ideas.

Hands-on with your smartphone Step-by-step lessons on going LIVE.

In this 60 minute webinar, you will learn the value of taking your real estate business LIVE on Facebook.

The Real estate Industry has Changed!

Promoting Your Facebook Live in advance with techniques that are sure to get you more viewers.

Before the Live after the Live and equipment, you might want.

Including third-party tools to help you out.

 

PRIVATE MESSAGE US FOR INFORMATION ON THIS WEBINAR!

 

Bootcamp Details

Ready to become a Social Media Ninja? Unleash the power of effective social media marketing to showcase your services and listings! We will teach you everything there is to know to secure a simple, efficient, business generating presence online and unfold the many facets of social media mastery.

Course details:

BOOTCAMP Details

  • BECOME A SOCIAL MEDIA NINJA – Get started the right way with a Social Media marketing strategy & content calendar.
  • FACEBOOK PRO TIPS – Gain followers and increase your engagement organically.
  • FACEBOOK CHECKLIST & Facebook Secret Boxes Optimize your Facebook Business Page for SEO & SSO.
    We’ll take you to the back end of Facebook, set you up strategically to win. Things have changed.
  • FACEBOOK & INSTAGRAM ADVERTISING – A simple, powerful approach to the most affordable and efficient advertising options for your business.
  • UNLEASH THE POWER OF INSTAGRAM – The fastest growing social media platform EVER.
    10 tips to increase your engagement and amount of followers, best filters and apps, best scheduling softwares, Instagram Stories/Highlights, Instagram Live, IGTV!
  • MASTERING VIDEO FOR SOCIAL MEDIA – Why video marketing? Where to begin, equipment, losing the fear, Facebook & LIVE video. 12 Step Process for Shooting the Most Powerful videos in 2018 PLUS TONS of tips!!  Hands-on!
  • 10 AMAZING PHOTO TIPS – Master your smartphone, discover the best photo editing apps for social media & royalty-free photo sites, legal to use commercially.  Tips to look your best and take the best photo
    +
    GRAPHIC DESIGN & PHOTO EDITING  – Increase your social media engagement with our favourite apps. Learn to customize and brand your business.

If you have any questions or would like to have a boot camp in your area please email us today.

Thank you, Heather & Catherine xox 💋


INSTAGRAM FOR BUSINESS ~ Unleash the power of the fastest growing social media platform, ever!
This power hour class covers:

  • Instagram today: profile, gallery, stories, highlights, feed, explore, Live… What it is, how does it work, and why does it matter for your business.
  • How to create an Instagram Content Strategy Calendar and schedule a week’s worth of engaging content in an hour.
  • 10 tips guaranteed to boost your engagement and increase the number of quality followers
  • Learn to promote your business locally (cross-pollinate)
  • How to Measure your success with INSIGHTS – ROI & Reporting
  • Advertising on Instagram 101
  • The magic of Unicorns and Donkeys
  • How to make money on Instagram: as an influencer, selling goods, selling services, as an affiliate.
  • The best apps, hacks and editing tools.
  • Video and video ads for IGTV & Instagram stories.
Facebook & Instagram 101 – Facebook, Instagram, YouTube, Twitter… With so many social media platforms to choose from it can get very overwhelming.  With people spending a minimum average of two hours on social media, you know this is where your clients are hanging out but you are not sure where to start. Or you are paying someone to do your social media but you are not sure how to figure out if it is working or not. Sounds familiar? Than this workshop is for you!

What we cover:

  • Creating a Facebook business page optimized for search engine optimization (SEO).
  • Facebook business checklist.
  • How to post photos, videos and articles on Facebook and Instagram.
  • How to set up an Instagram account for business and the differences in between IGTV, stories, and highlights.
  • How to share and comment as your business.
  • How to get more quality followers. Cross pollination and best practices.
Facebook & Instagram 202  Advertising – In this powerful workshop, we will help you set smart goals, build your Facebook and Instagram target audiences, set a social media marketing budget and content calendar. We will show you how to build and monitor powerful advertising campaigns on Facebook and Instagram.  Track your R.O.I, be successful, efficient, save time and save money!

  • Identify your Social Media S.M.A.R.T goals
  • Create a content strategy calendar and look at content creation. What to post, when to post, how to plan and schedule lead generating content on Facebook and Instagram.
  • Create  3 audiences (marketing personas, avatar) to help you advertise, post and reach potential clients
  • Budget: how much should you spend on advertising and how to measure your R.O.I  (tracking results)
  • Facebook advertising: engagement, traffic and video view objectives
  • Instagram Advertising: on feeds and with Instagram stories
  • Video and image editing for Instagram Stories, IGTV and Instagram Highlights
  • Custom reporting and analytics

This is the class we wish existed when we started advertising on social media.
Class note and YouTube video tutorials included.

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