How to Increase the Engagement on Your Instagram Account – 3 Tips ✨

We often get asked in class what to do to increase the number of followers and the engagement. First, it is important to remember that with big platforms like Facebook, only a small percentage of the content that you will post on your page will be seen in people’s...

Getting Started with Facebook Marketing

Before any successful journey begins you'll need to know where it is you want to go, and WHY! Taking the time to "PLAN & PREPARE" is going to be your first step. You'll want to set goals with what you believe is going to be a winning strategy and incorporate some...

What is a LANDING PAGE in Social Media?

You might have already heard all about "Landing Pages" and how very important they are for social media, and to help with the marketing of your business online. BUT you might not understand what they are or WHY they are so important... So let's start with the basics....

What is a Social Media/ Website / Internet Audit?

THREE WAYS A SOCIAL MEDIA AUDIT CAN HELP YOU WITH YOUR SOCIAL MEDIA STRATEGY Before a company or brand decides to increase its engagement on social media, it is essential that it conduct a social media audit.  It is a necessary first step in designing a social media...

5 Holiday (Christmas) Marketing Ideas That Will Bring You Joy!

(Photo graphics created from GetStencil.com - First I searched their data base for a Christmas background, then I added my logo as Logo or Watermark - Double clicked on photo and added "Happy Holidays") 5 Christmas Marketing Ideas That Will Bring Your Business Some...

STOP doing this on your Facebook Business Page

Facebook can be confusing and sometimes it takes time to understand how to navigate. However, there are some common best practices you should observe, that will truly go a long way in helping you project a professional image. If you truly want your business to be...

5 Powerful Reasons Why Social Media Works

Every now and then, you’ll see an article come out that questions whether social media works.  Maybe you’re even wondering if it makes sense to use social media.  After all, who has time for social media - right? The answer to the question is a resounding “yes!”  ...

Absolutely Everything You Do Online is Your Brand – Marketing!

Did you know your brand also includes all those emails you send.... Intentional or otherwise! We have entered a brand new (no pun intended) era of marketing today... How so? People will Google your name before ever getting Face to Face with you. Customers no longer...

Why Does That Girl Have NO Hair? Alopecia…

Tashi ♥ Tashi and I have just completed four days in Washington DC attending the "Steps to Empowerment" conference.. in fact it was the 31st such event.....and our first! I was surprised the National Alopecia Areata Foundation never utilized social media more to...

How to cross-pollinate with other businesses on Facebook

There are two things you can count on... me being here to help you, and that Facebook will introduce, remove, or adjust what we have just learned... Get used to it! Recently Facebook began to change the way many of us accessed our business page news feed. Most...

How to Use Your 2nd Newsfeed on Facebook for Business

Recently Facebook began to change the way many of us accessed our Facebook Business news feed. We use to access this news feed from our Business Page at the top right and simply click on the Home tab. The page would open on the business news feed and businesses pages...

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